Archive for Web Sites
Google+ Coming Soon to Your Small Business Neighborhood
Posted by: | CommentsYou’ve heard about Facebook. Maybe you have a personal profile there, and even a page for your small business. Or maybe it hasn’t been enough of a priority. Now you’re hearing about something new, that sounds similar.
Facebook has been very successful, with more than 750 million active users (via Facebook – Wikipedia, the free encyclopedia). That kind of success attracts competition.
Here comes the behemoth Google with it’s own “social networking” product aimed squarely at the same markets, and more. “Google+” is in what’s called “limited release,” aka a limited public beta. “Limited” to Google is reportedly more than 10 million users (via Google+ Exposed: A Look at Who’s In, Who’s Out – International Business Times).
Will Google+ Matter to Your Small Business?
The short answer is, “yes.” Two years ago, Facebook wasn’t considered critical, but it is now arguably one of the best ways to generate local referral business. Google+ will do “social networking” better than Facebook, and in 12-18 months we’ll see significant business generated from business use.
7 Helpful Ideas for Website Writing
Posted by: | CommentsWhen you’re struggling for ideas for content for your website, try a few of these:
No Pressure
Remove a little of the pressure by scaling down your expectations. You don’t have to write an encyclopedia, nor win a Pulitzer; all you need to do is share something your customers will find valuable. And what’s “valuable” to them is often much smaller than you realize. See, you know so much about your field you tend to forget that even the littlest diamond (to you) might be huge to a non-expert.
What Did I Just Say?
Remember the last question one of your customers, or potential customers, asked, and use that as the topic for your writing. To get started, simply write down what they asked and write down your answer.
